Atlanta's Marketing Center

Announcing the Double-Barrelled Business Development Workshop

Are you getting enough leads during this economic downturn to survive and flourish? Do you have an active marketing plan in place? Is your sales process in sync with your marketing program?

Most successful businesses utilize good marketing and sales practices cohesively to build business. Is yours? If you're in Atlanta, this is a critically important workshop as we finish up the year and look towards 2010. There are still some seats left, but the event is filling up fast. To register, click here or call 770-475-2799.

Date:      Thursday, November 12, 2009 Time:       8:30am - 1:00pm Location: Sandler Sales Training Facility Street:    3625 Brookside Pkwy, Suite 165 City:       Alpharetta, GA 30022

Leveraging New Technologies

Unraveling the different, emerging technologies can be quite an undertaking. Particularly considering that there's a constant stream of technological tools thrown at the small business owner all the time.

John Jantsch of Duct Tape Marketing is a great resource in helping small business owners understand and prioritize the different tools.  Fortunately, John will soon be holding a webinar called Collaboration in the Digital Age: How Small Business can Leverage New Technologies to their Advantage. 

The free webinar, sponsored by Verizon's Small Business Center, will be held on Wednesday, June 3rd at 2pm EST.  Here's the signup for it-
https://verizonevents.webex.com/verizonevents/onstage/g.php?d=669860447&t=a&SourceId=4

Sign up and get up to speed!

Taking the Brand Online

Join John Jantsch of Duct Tape Marketing along with an all-star online cast for the free webinar-

"Taking Your Brand Online"

The discussion will include-

• Ways to create and spread content that gets read and found,
• How to take advantage of local and social search
• How to make online PR work for your business
• Optimizing online brand assets such as social profiles
• Social networks and other online marketing outposts
• Monitoring and measuring your brand online

It will take place tomorrow, Wed, May 6th, at noon Eastern time.

John's guests for the session are Guy Kawasaki, Chris Brogan, and David Meerman Scott - popular experts in the area of marketing and branding.

Find out more details about my guests, the agenda, and to enroll here:
http://www.ducttapemarketing.com/blog/2009/04/29/join-guy-kawasaki-david-meerman-scott-chris-brogan-and-me/

Atlanta Marketer of the Year AMY Awards

And on the heels of the Academy Awards...

This year's AMY Awards will take place at the Fabulous Fox Theater and will celebrate the most creative marketing minds of 2008.

The AMY Awards celebrate results-driven marketing programs and leaders who drive and inspire their teams to excellence and achievement. The awards honor programs and campaigns in 10 different marketing categories, representing an array of marketing disciplines -- from branding and advertising to social media and search marketing. Additionally, Marketer of the Year Awards will be presented to an outstanding agency and an outstanding corporate individual, and the Lifetime Achievement Award will be presented to S. Truett Cathy, Founder and Chairman of Chick-fil-A.

Here are details and below is a link to register if you'd like to attend.  Should be fun.

When:    Thursday, March 19, 2009
Where:   The Fabulous Fox Theatre
Time:      5:30 – 9:45 PM
Attire:     Black-tie optional
Tickets:  Register online today

Where is Mobile Phone Technology Going?

If you're like me, then you see mobile phones as marketing devices that can deliver strong messages to your customer and prospect bases. 

There's a mobile technology event planned (called "The Future of Wireless Communications") that will attempt to shed some light on the directions developing along with practical applications.  The event will attempt to answer such questions as:

-When will we have control over key elements of buying and using their mobile phone?
-Where is mobility really going?
-Is it a phone or a TV set?
-What opportunities still exist for entrepreneurs?

Join the MIT Enterprise Forum as Moderator Walt Mossberg of The Wall Street Journal, and cellular thought leaders including Ralph de la Vega, President, ATT Mobility; Phillip Alvelda of MobiTV; and Braxton Jarratt of Clearleap all share their perspectives on the developments.  Here's the information and signup for the event-

When: Monday, November 24th, 5:45 p.m. - 9 p.m.
Location: Studios of Georgia Public Broadcasting, 260 14th Street, NW,Atlanta, Georgia 30318
Cost: $25-$45; register at website here.

Social Media as a Game

Here's an event I think would be interesting to attend.  Trevelino Keller, an Atlanta public relations firm, is hosting a breakfast seminar on Wednesday, November 12th around introducing companies to social media.

They've designed a platform called SocialStatus, which takes a game board approach of educating on the ins and outs of this emerging topic.  They've assembled several partners around the social media concept including public relations, social surveys, digital media, and social media advertising.

Social media is upon us and I believe will play a big role in commerce going forward.  I think this game concept is a easy, fun way to learn more about it and recommend you attend.  The cost to attend is $25. More details on the event are below.  To register, contact Robert Clarke, rclarke@trevelinokeller.com.

Date:	Wednesday, November 12, 2008
Time:	8:00am - 10:30am
Location:	The View at Kingplow Arts Center
Street:	955 West Marietta Street, Entrance #7
City/Town:	Atlanta, GA

Take Me to Sonoma! Deadline today.

 I wanted to give you a very quick heads-up on a great marketing opportunity.  John Jantsch, author of Duct Tape Marketing wants to help you create your marketing plan in person...and in one of the most beautiful places - the Sonoma County region of California!

The event includes two transformative days with him and the folks at E-Myth Worldwide Thursday, November 13 and Friday, November 14 to develop the marketing and lead generation systems that will take your business to the next level.

The problem is that the discounts for this event end today, yes, today.  Sorry about that.  But if you register Today for the Marketing Intensive Seminar, you'll get 25% off the regular price (a savings of over $373 that can help cover your travel costs). The seminar price includes a delightful Sonoma County Winery Dinner experience on November 13.

Use special purchase code EBMK1108 by midnight tonight (October 27th) to receive your 25% discount. That's $1121.25 per person ($1495 regular price). Act Now!  http://www.e-myth.com/seminars/ducttapemarketing

PS - All participants also receive a copy of the new software Marketing Plan Pro powered by Duct Tape Marketing

Microsoft Small Business Summit w/ Duct Tape

Small business is big business today, and all the big players are investing heavily...Google, Dell, Yahoo, and certainly Microsoft.  Microsoft has put together an impressive roster of experts for their Small Business Summit, which will be held next Monday through Thursday, March 24th-27th. 

Each day will have a number of experts catering to the small business owner on topics from financing to marketing.  John Jantsch of Duct Tape Marketing is one of the featured speakers, and will lead the event off first, at 9am PSD / 12noon EST.  The great thing is that the summit will have a live video stream, so you can watch what you want live, or catch it when you have time.  Details are here - www.sbsummit.com. 

You can register for the event, but I'm inviting you to watch it on my player here.  The player is set up to handle full streaming, so all you have to do it visit the page - http://www.impactyourcompany.com/player.htm.  Bookmark or save this link then come back on Monday to watch the best and brightest come together to share their perspectives.