Here are some questions that have become more pressing in the small/mid business arena lately. Perhaps you've already asked yourself these-
- MySpace and Facebook …why have they become so important to so many people?
- Word of Mouth Marketing: Are people chatting about MY brand? What are they saying? And can I actually influence what they think about my product?
- How should we harness social media, viral and word of mouth (WOM) to impact consumers and build our brand?
In case you can't make the Trevelino Keller Social Media event tomorrow, you still have hope. The AMA (American Marketing Association) Atlanta is going to have a special event on this hot social marketing topic on Thursday, November 20th from 11:15a – 2p @ The Mansion on Peachtree.
The event is simply called "Social Media and Viral/Word of Mouth Marketing" and they're bringing out all the 'big guns' for it. Included on the panel will be-
1) Mike Haines, Director of Advertising, Facebook
2) Julie Saxon, Director of Advertising, MySpace
3) Joe Gallagher, Vice President/Multi Media Sales, The Wall Street Journal/ WSJ.com
4) Tracy Frank, Director of Advertising, BzzAgent
5) Ashley Quincey, Director of Business Development, Mzinga
The objective is to learn about the best practices for deploying effective marketing programs from top properties in this field so that you can achieve your brand’s goals and objectives. I encourage you to sign up for it. Below is the meeting information and link-
What: AMA – Atlanta Chapter Next Generation Marketing luncheon
Topic: Best Practices for Marketing through Social Media Communities and Viral/Word of Moutt
When: Thursday, November 20, 2009, 11:15 a.m. - 2 p.m.
Where: The Mansion on Peachtree… 3376 Peachtree Road, Atlanta, GA 30326
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