It's all About Country - "Kicks" 101.5 FM

If you're wanting to reach a large mainstream audience, look no further than the most popular country station in Atlanta, Kicks 101.5 FM.

The station is owned by Citadel Broadcasting, which is ultimately owned by the ABC Broadcasting group.  Since one of the station's biggest competitors, "Eagle 106.7" FM, is also owned by Citadel, this "County Combo" boasts a very strong presence in the market.

The combo ranks a combined 3rd in the total Atlanta market behind V103 (Urban) and News Talk 750 AM (with Clark Howard and others).  The two stations also complement each other well.  Kick's format is contemporary country playing well to females particularly between the ages of 25 and 44.  Eagle's format on the other hand is classic country and does much better with older men (35+).

If you're looking for a very strong presence with a loyal audience in the Atlanta market, then you need to check into this country combo.  But with great ratings, realize that it won't be cheap.  Station headquartered in Marietta.