And for something completely different down on the barbie, I'd like to introduce you to yet another seasoned marketing coach, one of the newest on the Duct Tape Marketing coaches network, Joe Bowers. Joe is the founder of distil Marketing, an Australian Marketing Firm.
With all the information out there about marketing, the idea behind distil is to "extract the essential elements of the function". That is, to transform a wide subject like marketing into a system that a business could use and follow to build revenues. Joe brings a lot of experience in the area, which is reflected in his Australian marketing blog. I encourage you to take a look...and if you're in Australia, contact him!
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